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AIR Platform: Loyalty & personalization for retailers
Eagle Eye's AI-powered platform unifies loyalty management and 1-to-1 personalization. Capture first-party data, deliver personalized experiences at scale, and measure results. Trusted by leading grocery, fashion, and hospitality brands.
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AI Personalization Science→
Unlock the full value of your customer data with AI you can trust, built for retailers to deliver personalization at scale
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Real-Time Loyalty→
Build lasting loyalty with a proven engine trusted by leading omnichannel retailers
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Omnichannel Promotions→
Drive growth where it counts with the most flexible promotions platform in retail
Learn, explore, and stay ahead
Insights, guidance, and tools to help retailers and partners get more from loyalty and personalization.
Featured content
The A-Z of Customer Loyalty→
A practical guide to building loyalty leadership in 2026 - from AI-powered personalization to real-time decisioning and ROI.
Investor relations
Find results, reports, regulatory announcements, and corporate governance information for Eagle Eye Solutions Group plc.
Featured content
2025 Annual Report→
Company performance, governance, and investor information in one place.
Built for retailers operating at scale
Powering loyalty, personalization, and promotions across complex, multi-channel retail environments.
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Giant Eagle case study→
Transformed myPerks into a real-time, scalable loyalty platform, powering millions of personalized offers and faster, more flexible campaign execution.
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Tesco case study→
Delivered AI-driven personalized challenges to millions of Clubcard members, increasing engagement and proving 1:1 marketing can scale.
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See all our case studies→
Built to partner at scale
Working with technology, solution, and integration partners to help retailers deliver smarter loyalty and personalization.
Become a partner
Explore how we work with partners to build, integrate, and scale loyalty and personalization for retailers.
We're the personalization people.
Our technology helps retailers design and manage world-class loyalty programs that capture rich first-party data - and then applies built-for-retail AI to deliver 1:1 personalization at scale.

Exclusive Event
Level up your Loyalty Summer Party
Eagle Eye and Google Cloud are hosting a networking event for loyalty professionals on Wednesday July 2nd at Google’s offices in Central London.
Join us for drinks on Google’s roof terrace at 1 St Giles High St. This is an exclusive opportunity to connect with peers and discuss strategies for levelling up your loyalty programs whilst enjoying panoramic views of the London skyline.
Hosting the event will be retail and loyalty experts from Eagle Eye & Google Cloud.
Attendees will also receive our latest loyalty booklet, exploring the forces reshaping retail in 2025, including the ROI of AI, Retail Media, Personalisation, and leveraging loyalty as a differentiator.
Please note: This event is reserved for retailers.
Due to limited capacity, priority will be given to brand-side professionals in retail, QSR, grocery, and hospitality.
Registrations will be reviewed, and confirmed attendees will receive a calendar invite.
Register to attend
In 2023, we took the groundbreaking step of hiring our first-ever Chief AI Officer, leading the way in integrating AI into loyalty programs and highlighting our commitment to revolutionizing retail with AI. Loyalty programs stand to benefit immensely from machine learning and automation, as data is central to creating personalized and engaging customer experiences. AI can read data with precision, providing actionable insights that allow retailers to offer unique programs and incentives, gamified rewards, and messages tailored to individual preferences.
Our anthology, a collection of thought leadership from our experts to help retailers understand AI's power and potential, shares valuable insights and explores AI’s impact on personalization and retail marketing.
Download The AI Anthology: The Definitive Resource on Leveraging AI for Personalization & Retail Marketing to learn:
- how retailers such as Tesco, Carrefour, and Starbucks use AI to boost personalization and loyalty
- the steps to take toward implementing AI in retail marketing
- the consumer behavior changes driving retailers to leverage AI-powered insights and automation
- how retailers can create truly one-of-a-kind offers that resonate deeply with customers and deliver customized loyalty experiences at scale.