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AIR Platform: Loyalty & personalization for retailers
Eagle Eye's AI-powered platform unifies loyalty management and 1-to-1 personalization. Capture first-party data, deliver personalized experiences at scale, and measure results. Trusted by leading grocery, fashion, and hospitality brands.
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AI Personalization Science→
Unlock the full value of your customer data with AI you can trust, built for retailers to deliver personalization at scale
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Real-Time Loyalty→
Build lasting loyalty with a proven engine trusted by leading omnichannel retailers
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Omnichannel Promotions→
Drive growth where it counts with the most flexible promotions platform in retail
Learn, explore, and stay ahead
Insights, guidance, and tools to help retailers and partners get more from loyalty and personalization.
Featured content
The A-Z of Customer Loyalty→
A practical guide to building loyalty leadership in 2026 - from AI-powered personalization to real-time decisioning and ROI.
Investor relations
Find results, reports, regulatory announcements, and corporate governance information for Eagle Eye Solutions Group plc.
Featured content
2025 Annual Report→
Company performance, governance, and investor information in one place.
Built for retailers operating at scale
Powering loyalty, personalization, and promotions across complex, multi-channel retail environments.
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Giant Eagle case study→
Transformed myPerks into a real-time, scalable loyalty platform, powering millions of personalized offers and faster, more flexible campaign execution.
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Tesco case study→
Delivered AI-driven personalized challenges to millions of Clubcard members, increasing engagement and proving 1:1 marketing can scale.
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See all our case studies→
Built to partner at scale
Working with technology, solution, and integration partners to help retailers deliver smarter loyalty and personalization.
Become a partner
Explore how we work with partners to build, integrate, and scale loyalty and personalization for retailers.
We're the personalization people.
Our technology helps retailers design and manage world-class loyalty programs that capture rich first-party data - and then applies built-for-retail AI to deliver 1:1 personalization at scale.
Loyalty’s Next Chapter: The Forces Reshaping Retail in 2025
Loyalty is evolving beyond points. With AI-driven personalization, retail media, and shifting consumer expectations, retailers face a new reality in 2025. The challenge? Delivering value amid economic pressures and rapid technological change. Which forces will define loyalty strategies this year and next? And how can retailers turn these changes into more potent and profitable customer relationships?In our latest outlook report, Loyalty’s Next Chapter: The Forces Reshaping Retail in 2025, we analyze key trends, including:
- AI’s measurable ROI in personalization, operations, and customer engagement
- Filling the "digital black hole" by turning physical stores into digital engagement hubs
- Retail media as a driver of growth with data-driven campaigns and real-time targeting
- The comeback of coalition loyalty enabled by modern technology
- Build vs. Buy: Which approach will prevail for loyalty programs?
Inside the Trends Shaping Retail Loyalty:
7:1
ROI
AI-driven personalization initiatives have already delivered proven returns.
19 million disconnected customers
The average retailer’s app engagement reaches just 5% of their total customer base.
84%
of shoppers
Believe personalized offers and recommendations help them save money.
US$100
billion
The projected value of the US retail media market by 2027.
Stay Ahead with Our 2025 Retail Loyalty Outlook
Get exclusive insights into emerging trends and strategic forecasts to help shape loyalty’s next chapter, drive engagement, and strengthen your market position.


