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Loyalty's Next Chapter:
The Forces Reshaping Retail in 2025

Loyalty's Next Chapter: The Forces Reshaping Retail in 2025

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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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What Grocers Can Learn from 2024: Loyalty Lessons That Will Shape 2025

Grocers face a whirlwind of shifting dynamics—from fluctuating consumer preferences and changing shopping patterns to operational hurdles and mounting cost pressures. While the fundamentals of loyalty remain unchanged, the execution has evolved dramatically and has been shaped by advances in data, personalization, AI, and purpose-built technology.

Loyalty Lessons for Grocers explores how top-performing grocery loyalty programs continue to succeed in a complex retail environment—and what valuable lessons others can adopt to improve their strategies.

Loyalty Lessons for Grocers offers practical strategies and real-world examples for retailers aiming to build stronger customer connections, boost engagement, and drive sustainable growth in a challenging retail landscape.

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Why personalization fuels profit and program performance: Top-performing grocers are using loyalty data to deliver personalized offers that delight customers and deliver significant revenue gains.

How purposeful gamification keeps shoppers engaged: Strategic gamification isn’t just about entertainment; when done right, it builds deeper shopper engagement and drives incremental sales.

The importance of bridging the digital gap: Omnichannel success hinges on getting more customers digitally engaged. Learn how retailers like Tesco and Woolworths are driving app adoption and omnichannel loyalty.